Small Business Marketing in the Current Climate
Next Chapter Marketing helps small businesses to grow, build their profile and improve their client relationships in the current climate.
Using our Five Step Process, we evaluate your objectives and requirements, determine what can be done within your budget and provide you with an action plan to help you grow your business.
We provide a marketing action plan to fit your budget, time and resources.
Our Five Step Process is ideal for small businesses that want to promote their products and services but feel hampered by a lack of budget and time.
Unlike some marketing strategies, we match the plan to your budget and resources. The Five Step Process looks at tangible return on investment, efficiencies, time and financial costs and other elements that you would not normally associate with marketing.
As an introduction to the Five Step Process, below is a brief description of each of the steps.
Step 1 - Objectives and Requirements
An understanding of your business and what you want to achieve.
Step 2 - Focus
The setting of specific measurable goals and targets.
Step 3 - Solution, Structure and Systems
The activities and readying of your marketing and communications systems
Step 4 - Action
The design, development and execution of the agreed marketing activities and marketing strategy
Step 5 - Measurement, Monitoring & Momentum
The measurement and monitoring of the activities' effectiveness while maintaining the momentum for success.
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